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bud light x
dock restock.

the ask.

As part of the "love live party" campaign for the summer of 2023, the team developed an epic social-first teaser and launch to make beer more accessible in cottage country and have Bud Light own long weekends. 

The team had a float plane, an iPhone, and a limited budget.


This is the result.  

the team:

Neil Blewitt: Creator director

Dominic Neukom: Account Supervisor:

Phil Sharples & Co. :Producers:

 Sacha Barkans: Art Director

Cristina Pineros: Copywriter


social team:

Janet Briscoe - Social Strategist

Devante Mowatt - Content Creator

Alessia Youkhanna - Content Creator


hero video :15

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